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Whenever you ask anybody who has even a little knowledge about web pages and page ranks, “What is the best method of increasing search engine page ranks?” the most probable reply you will get is “make article submissions.” And so most web site owners keep on posting articles in order to go up higher in search engine rankings, and while some succeed in their goal, there are many who do not. This is because of the fact that there are a number of things that people ignore when making article submissions in the hope of improving page ranks. To succeed, you have to be aware of what exactly the search engines are looking at when they decide on page ranks. A small list of things that will tell you about the effective way of making article submissions for increasing your ranking are as follows:

Duplicating your article throughout the www when making article submissions is not going to help. Most search engines have stopped considering different copies of the same article as different links. So only a link posted with the first article that Google or any other search engine finds will be counted as a back link and the rest will be ignored. So make sure that you submit unique articles for your back links to be counted.
Make article submissions to sites that have a Page rank of 4 or higher. This is because Google only recognizes back links on web pages that have a Page rank higher than four. However, do not ignore all other sites since most other search engines still acknowledge listings and back links from all sites irrespective of page rank.
Make your article submissions relevant to your web site and your own content. The chances of your web site going up in page rankings increases if the title and content of your articles is similar to what you have on your website.
Try to get maximum mileage out of your articles. It is obvious that you cannot write new articles for every web site that you want to post on. If you are posting on only a limited number of article directories and web sites, then making changes manually to your articles—basically changing the text and the words without changing the theme and the topic—makes sense for you. However, if you find this difficult or plan article submissions for various web sites then using software to change the look of your article is a good option for you. A number of these soft wares are available on line but check with friends and experts before buying one. Some of them are quite good while others are total thrash. So shopping around for one makes good sense.

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